Who’s the celebrity now?

Mon, September 08, 2008 - 10:48 AM

The McCain campaign has been highly critical of Barack Obama’s celebrity status and has run ads comparing Obama’s popularity to that of celebrities like Spears and Paris Hilton.

But now the dynamics have changed. Walk into any newsstand or stand in line at the grocery checkout and you would think Republican vice presidential candidate Sarah Palin has replaced Britney Spears as the topic du jour for the tabloids.

Everywhere you look, there’s Palin staring back at you. She’s the most coveted interview in the country right now, which ABC’s Charlie Gibson has snagged.

Now that begs the question, will the Obama campaign strike back with ads on the celebrity factor? And can the McCain camp really keep running ads criticizing Obama’s celebrity?

-- Amy Dominello